About the Founder

Ashley Broaden is a passionate leader, author, licensed minister, and entrepreneur from Montgomery, Alabama. With a heart for uplifting and empowering young girls, Ashley has dedicated her life to helping the next generation walk boldly in their God-given identity.

As the founder of AFRM.Her, she brings her love for ministry, mentorship, and personal development together to create safe, inspiring spaces where girls ages 7 to 16 can grow in confidence, faith, and purpose. Ashley believes every young girl deserves to be seen, affirmed, and guided with truth—and she’s committed to being that light and voice of encouragement.